The advertisements were promoting the new period of The Boys- – and now they’re no more.
For a short time as of late, EA put promotions into UFC 4 yet they have since been taken out after objection from the player base. One of the advertisements was for Amazon’s show, The Boys, which as of late returned for a subsequent season.
The advertisements had during replays and as the impact of an overlay, however, they are presently gone. The logo for The Boys was likewise shown on the focal point of the Octagon. EA said the input was noisy and clear “It is abundantly clear from your feedback that integrating ads into the replay and overlay experience is not welcome,” EA said. “The advertisements have been disabled by the team and we apologize for any disruption to gameplay that players may have experienced.” “We realize that this should have been communicated with players ahead of time and that’s on us. We want to make sure our players have the best possible experience playing EA Sports UFC 4, so ad integration in the Replay and overlay experience will not not be reappearing in the future. Thank you for your continued feedback on EA Sports UFC 4.” In July, The Wall Street Journal announced that advertising offices at goliath organizations were directing their concentration toward promotions in comfort games. AT&T’s WarnerMedia division ran a progression of advertisements in UFC 3 to advance their TV shows including Snowpiercer and Rick and Morty.
The possibility of these tests was to decide how players may respond to in-game promotions in a supported game instead of an allowed to-play title for portable where this is the basic practice.